If you're on Instagram and are at all interested in underwear, you may have seen Heist's campaign for their soon to be launched new range. Best known for their tights that don't roll down or dig in, Heist are now expanding their offering to include what they call 'bodywear', and they're doing a good job... Continue Reading →
Lingerie vs underwear: It’s not just about sex
The word lingerie is a loaded one. It doesn't just mean underwear, it means women's underwear. Specifically women's underwear designed in an overtly feminine style and, more often than not, women's underwear that is designed to be 'sexy'. I set up a Google alert for news articles about lingerie a while back and realised straight... Continue Reading →