Back in 2014, I reviewed a bra from London-based lingerie brand Playful Promises which was their first to go up to a UK F cup. A year later, when they released more E and F cup styles, I blogged about the process the brand underwent to develop these styles and ensure a good fit. In 2016 they launched their first Curve range, with bras up to a G cup. And in 2018… Playful Promises have expanded their size range yet again, offering selected styles up to a UK H cup!
The new fuller bust collection includes gorgeous satin, lace, sheer and cut-out styles – in cup sizes DD-F and DD-H, plus briefs up to a UK 18 – accompanied by striking campaign images featuring Tessa Kuragi, shot by the renowned photographer Tim Bret-Day. The lookbook reminded me of Agent Provocateur back when they were still sexy (especially the images of the Bernadette and Catriona sets!), so I couldn’t resist sharing them with you.
The new fuller bust collection is available now, with bras from £30 to £50 and briefs £20 to £35. Playful Promises are one of the few independent brands that has expanded their size range, but to do this they have to test the new sizes with limited selections. Supporting them on this collection will show them which sizes are worth continuing, so please do consider purchasing if you see that your own size is now covered.