On Rarely Wears Lipstick we love sharing new brands with our readers. Flimsymoon caught our attention via Twitter, and we were instantly attracted to the Ted Hughes-esque name.
Inspired by femininity and innocence, this whimsical brand is totally adorable and brings to mind 1920s bralets and French knickers. Created by Freyia Lilian, a BA (Hons) Embroidery graduate, the luxury lingerie is hand embellished and screen printed. We love this aesthetic and it’s clear that Freyia is passionate about a couture finish.
It isn’t often that Kickstarters catch our eye, but Flimsymoon’s campaign video reflects the aesthetic of the lingerie so much, we absolutely adore it! With excellent rewards silver metallic leather star shaped nipple covers, or delicate personalised lingerie bags, we can’t help but resist a donation in order to see the brilliance that can be created by Freyia.
This post was written by a RWL Guest Blogger – ZoŽ Greening is a BA Fashion Contour Graduate from London College of Fashion. Currently splitting time as a Sample Machinist at Myla London and sales assistant in the Selfridges Lingerie Department, she is pretty much lingerie obsessed. Tries to make friends with every cat. Image via the Flimsymoon Facebook page.